Cindy Campbell is the founder of three nonprofit initiatives, including the Ty Louis Campbell (TLC) Foundation, the Muddy Puddles Project, and the Pret*ty Store. All of which support childhood cancer research initiatives through the TLC Foundation. In 2018, Campbell was named Program Director of the Children’s Brain Tumor Project laboratory at Weill Cornell Medicine, a research lab focused on improving outcomes for children with brain tumors. She is also a proud Tissue Navigator for the Gift from a Child program.
Campbell’s oldest son, Ty, was diagnosed with a brain tumor when he was 2 ½ years old, and he passed away just days after his fifth birthday. Her son’s cancer journey inspired her to change the course of her life and redirect her focus toward changing the paradigm for other children faced with a cancer diagnosis.
Since its inception in September 2012, the TLC Foundation has funded 16 research initiatives, an ongoing fellowship, an international research conference for rhabdoid tumors in children, and a new quarterly series of regional research meetings for the Pediatric Brain Tumor Research Network in New York City. Her organization has hosted more than 20,000 event attendees over the years and generated more than 27,000 combined followers on social media. Campbell has been featured in eight national news segments, including the Today Show, Katie Couric, Sirius Radio Morning Mashup, and Ken Burn’s documentary series “The Emperor of All Maladies” on PBS. Most recently, she recorded a Tedx Talk on childhood cancer awareness.
Prior to changing her career to focus on philanthropy while helping kids with cancer, Cindy was a marketing director at PricewaterhouseCoopers and she was previously employed at various PR agencies including Weber Shandwick and Cohn & Wolfe earlier in her career.
Cindy lives in Pawling, NY with her husband, Lou, and sons Gavin (14 years) and Bodhi (6 years).